Description

BETA 2025 – Building Expo for Trades & Associates, the premier networking and innovation event for professionals across the homebuilding industry. This is not just any trade show, but an Exhibitor Showcase highlighting exhibitors from all areas of home building from consultants, engineers, law firms, products, services, manufacturer reps, etc. 

Whether you're in purchasing, sales, marketing, land acquisition and development, ownership, division leadership, finance, or human resources, this is your opportunity to connect with top industry players, explore emerging solutions, and gain insights that drive growth.

BETA 2025: Building Expo for Trades & Associates
Thursday, September 4, 2025 | Roebbelen Center @The Grounds, Roseville
Exhibitor Showcase: 9:30 AM – 3:00 PM 
Keynote Lunch: 11:30 AM – 1:00 PM

Why Attend BETA 2025:

• Exhibitor Showcase | 9:30 AM – 3:00 PM
  Explore innovative products, services, and solutions from leading industry partners.
  Walk the Showcase before or after the keynote lunch.
• Keynote Lunch with NAHB Chief Economist Robert Dietz | 11:30 AM – 1:00 PM
  Gain expert insight into housing market trends, economic outlooks, and what’s ahead for the building industry.
• Cross-Industry Networking
  Meet professionals from every corner of the homebuilding industry — from purchasing and sales to land development, finance, HR, and leadership. Build meaningful connections that drive real results.
• Discover Innovative Solutions
  Explore the Exhibitor Showcase featuring products, services, and technologies shaping the future of homebuilding. Whether you're seeking efficiencies, inspiration, or partnership
• All Access, All Day
  Walk the Showcase before or after the keynote — your schedule, your experience. Whether you're a builder, vendor, executive, or associate, BETA offers value at every level.
• Support Growth & Innovation
  By attending BETA, you’re investing in a stronger, smarter, and more connected industry.

Why Exhibit or Sponsor at BETA 2025?

• Showcase Your Brand to Decision-Makers
  Connect directly with professionals who make the calls on products, partnerships, and purchases. It's a rare opportunity to get your solutions in front of the people who actually use and choose them.
• Build New Partnerships Across the Industry
  Whether you're targeting land or purchasing departments, marketing teams, HR leaders, executive management or division presidents, BETA brings together professionals from every stage and function of homebuilding. 
• Position Your Company as a Leader in Innovation
  BETA isn’t just about products — it’s about progress. Exhibiting or sponsoring puts your brand at the forefront of industry innovation and reinforces your role as a trusted, forward-thinking partner.

We look forward to seeing you at BETA 2025 and building a stronger industry together.

Ready to Make it Happen?
Click Here for the Event Flyer & Sponsor Levels
Member and Non-Member pricing.

BETA 2025: Building Expo for Trades & Associates
Thursday, September 4, 2025 | Roebbelen Center @The Grounds, Roseville
Exhibitor Showcase: 9:30 AM – 3:00 PM | Keynote Lunch: 11:30 AM – 1:00 PM

Tentative Agenda
7:30am Set Up, set up and ready to go by 9:30am
9:30am Exhibitor Showcase opens
11:30am Lunch & Keynote Speaker
1:00pm Exhibitor Showcase continues
3:00pm Event Ends
Exhibitor Move Out completed by 5pm

Fee to Attend:
$75 - Builder Attendee, $95 BIA Member
$125 - Non-Member Attendee

Exhibitors will be provided with 6' table and 2 chairs, includes 2 booth staff and full page ad in printed program.

1. $650 Table Top Exhibitor - 10'x10' space ($1000 Non-Member)
2. $1200 Double the Space Exhibitor - 20'x10' space, 2-6' tables and 2 chairs ($2100 Non-Member)
   Other sponsorship opportunities available.

Sponsorships will include attendance to attend, pre-, during, and post-event social media, logo on event all-sponsor banner, and ad in printed program. 

1. $2000 - Lanyard Sponsor, your company name on name tag lanyards handed out to all attendees, Full page ad in printed program, includes 2 registrations to attend.
2. $1000 - Refreshment Station Sponsor, Signage at the beverage station ($1750 Non-Member), 1/2 page ad in printed program, includes 2 registrations to attend. 
3. $500 -  Banner Sponsor, Your banner on the wall or standing at registration table ($750 Non-Member), 1/2 page ad in printed program, includes 1 registration to attend.
4. $250 - Table Sponsor, Your logo on the tables during keynote speaker presentation, ($500 Non-Member), 1/2 page ad in printed program, includes 1 registration to attend.

Printed Program Advertising - Click Here to Download Ad Specs

1. $250, 1/2 Page Ad
2. $500, Full Page Ad