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Multi-Cultural Training for New Home Sales Agents & Realtors

Friday, May 13, 2022 (8:30 AM - 9:30 AM) (PDT)


Title: How Much Does Culture Really Affect the Real Estate Transaction?
Subtitle: Uncover what really makes a difference to your multicultural clients, including LatinX and Asian. 

You will learn:
• Insights into cultural nuances and how they affect a successful closing in the real estate transaction
• Tips for improving your multicultural homebuyer’s closing experience, including how to take the confusion out of the settlement process
• How to utilize First American Title’s educational materials and resources to best serve our diverse marketplace

Guest Speaker: Darryl C. Freeman, Market Integration Manager, Strategic Markets for First American Title Company

$35, SMC Members
$50, BIA Members

Sales & Marketing Council membership is $95/year, Click Here for SMC application

Event Contact
Angela Tsukiji
(916) 870-4958
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Friday, May 13, 2022 (8:30 AM - 9:30 AM) (PDT)
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